NJ based senior product designer with 7 years of experience. Passionate about building delightful solutions with a practical lens.

See my work

Adding a Family Plan

Created a new SKU and designed the end-to-end experience, driving a 1% increase in revenue.

B2CAB Testing

Banking Dispute Tooling

Built in-house tooling for the debit/ACH dispute ecosystem, enabling operations team members to work 4x faster.

B2BBuilding 0→1

Unifying transaction UX

Unified patterns across 3 product surfaces where transactions occur, reducing cognitive load and promoting consistency.

B2CDesign systems

Data automation rules

Introduced hierarchy based logic to data management automations to substantially reduce workload for 20 clients.

B2BSystems thinking

Optimizing form design

Redesigned an outdated experience, cutting workarounds and speeding up data collection by 10%.

B2BResearch facilitation

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[Insert your company here]

Hi I'm Anjana 👋🏾

Most recently designing monetization experiences at Quizlet. Studied Business/Comp Sci, started out in web dev, ended up in design (thank goodness!). I am a generalist with 7 YOE in Fintech and Edtech across B2B and B2C products. Grew up in ATL but now based in Jersey City and I am here to stay!

Interested in working with me? Let's talk.